For the launch of AI Agents on Public, I shaped the creative narrative and wrote the launch film, which reached 1.5 million views in its first 24 hours.

I also own the entire messaging strategy for the Public.com website—from wireframing each landing page to writing the content itself.

Before Public, I was a Copy Lead at Vimeo and an Associate Copy Director at Better.com. I also spent about ten years on the agency side. I’m proud of the work, but even prouder of this performance review one of my teams commissioned from Kenny G: